潘通发布2022年度气息：仙女紫 Pantone unveils Color of the Year for 2022

call courageous creativity."

潘通青绿意味研究院副研究员科里·普雷斯曼在视频不会议之前说：“这段时间我们境遇了这么多过关斩将，我们不知道明天还不会发生是不是。正是好奇心帮助人们度过了这些艰难下一场，或者可以所称毅力的天赋。”

"The color symbolizes the future," Eiseman adds. "(It) has that sprightly, joyous attitude that we"re talking about, that carefree confidence, and creative spirit."

艾斯曼补充道：“这一颜青绿色象征着未来。它值得注意着我们谈及的那种活泼欢乐的态度，那种甜蜜的自信，还有创意的精神。”

The color authority have partnered with Microsoft and will be rolling out the color accross various applications. Credit: Courtesy of Pantone Color Institute

Each year, Pantone attempts to interpret the zeitgeist through the lens of color theory --- mining the likes of fashion, design and interiors for clues.

每一年，潘通都试图通过颜青绿色理论来阐释理想主义，从时尚、所设计和室内装修等各种类型去找回来龙去脉。

And it"s no stranger to making unconventional picks: In 2016, the company chose a gradient made out of two shades, Rose Quartz and Serenity, to reflect a year defined by shifting gender politics. In 2020, not one but two colors --- Ultimate Gray and Illuminating (a vibrant yellow) --- were selected to capture both the resilience and optimism shown during the first year of the pandemic.

在筛选大奖青绿意味特别，潘通自已打破常规。2016年，潘通选取了水晶粉和孤寂浅蓝两种青绿意味的由上而下组合来突显性别政客变迁的一年。2020年，潘通选取了两种颜青绿色——完美灰和荧光黄——来表达人们在非典型肺炎第一年所展现出的厚实和乐观。

The annual task of forecasting the color that will best reflect the year ahead has been a more than 20-year endeavor, beginning as a desire to cultivate conversations around the power of color, says Eiseman.

潘通每年都要选出最能代表下一个大奖的青绿意味，艾斯曼引述，这项早已过后了20多年的战斗任务本来是为了引发人们关于青绿意味力量的面对面。

"We first did color of the year to get people talking about (the role of) color," she said. "And once you get them talking about it, you then create a buzz and the realization hits them: color is such an integral part of our everyday lives, but we take it for granted."

她说：“本来我们面世大奖青绿意味是为了让人们谈及颜青绿色的作用。一旦讨论开始，就不会转化成关注度，然后人们不会想到，颜青绿色是我们日常穷困之前如此不可缺少的一部分，但我们却一般来说视而不见。”

英文来源：美国有线电视新的闻网

翻译&编辑：丹妮

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